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6. WHY EFFECTIVE MARKETING IS IMPORTANT IN THE DIGITAL AGE

The ways in which people use the internet have evolved out of sight since it was invented in 1983, creating all kinds of uses for the marketing industry. But it wasn’t until 1994 when the World Wide Web began that digital marketing really took off. The main reason being that global web users skyrocketed from roughly 16 million to 70 million in one year. And if there’s one thing marketers love most, it’s an audience. Since those days, we’ve seen big data, social media, and smart...

September 23, 2022

5. HOW TO BE A BUSINESS LEADER

Anyone can be a leader, whether you’re positioned at the top or the bottom of a company, department, or team. There’s no degree needed to be a leader. There’s just you and an attitude to seek constant improvement from yourself and those around you.  You can lead those above you, those equal to you, or those below you. But the best leaders don’t acknowledge these differences, as the best teams seek mutual goals and bring their best to each project – making everyone equal. Good lead...

September 16, 2022

4. WHEN IS THE BEST TIME TO START A BUSINESS?

“The best time to plant a tree is twenty years ago. The second best time is now.” – Chinese proverb. There are alot of people who identify as entrepreneurs, whether you are a plummer, carpenter, artist, or content creator an entrepreneur could easily be defined as a small business owner who started a business from scratch. A common question asked by entrepreneurs is..., “When do you think the best time is to start a business?” Like the tree in the proverb above, it is no different when...

May 17, 2022

3. HOW TO GET MORE TRAFFIC TO YOUR WEBSITE FOR FREE

You’ve probably heard it before: “Content is king.” Bill Gates made this prediction in 1996, and it’s as true as ever today. Why? Because a Google user is happy when they find the result that serves their needs in the best way. When you Google “how to make a KFC at home,” Google puts all its energy into delivering to you what Google believes is the best recipe for homemade KFC (that takes little time and uses few ingredients) on the entire web. It doesn’t look for just the quickest...

May 17, 2022

2. WHY ATTEND SME&E?

If you have been wondering whether you should attend the SME&E Festival, this blog will hopefully help. SME&E Content The SME&E festival focus is twofold, ensuring that we curate content that will provide you with new practical hard and soft skills and to make sure that the content is contextually relevant to help your business move forward faster. What is our content plan for SME&E We’ve developed a world class two day Headliner speaker series, each speaker will inspire and motivate you to s...

May 17, 2022

1. CREATING CONTENT

Do you sometimes find it really hard to figure out what to post? There are so many types of content, it can get really complicated. Some types of content 1. Create videos2. Repurpose audio content3. Feature user-generated content4. Influencer marketing5. Sharing content and adding your perspective6. Use engagement prompts7. Share company news8. Go live There’s no denying that content creation is time-consuming. You have to think of what to post, create a graphic, write a caption, choose hashta...

May 17, 2022 Posts 1-6 of 6 | Page
 

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